This collaborative research project brings together the freight modeling expertise of Portland State University’s Dr. Miguel Figliozzi and the Urban Freight Lab’s experience in urban logistics research to develop new methods for estimating e-commerce-related vehicle miles traveled (VMT) in the Seattle and Portland metropolitan regions. As online shopping continues to grow, there is increasing interest in understanding how e-commerce affects freight activity, congestion, emissions, and public health.
Project Summary
The project will combine several unique data sources that have not previously been integrated for this purpose, including household e-commerce demand data, inventories of logistics facilities and delivery touchpoints, and real-world delivery routing data. Researchers will develop and test new approaches to modeling e-commerce demand, distribution networks, and delivery routes to better estimate current and future e-commerce-related VMT.
The resulting methods, datasets, and analytical tools will help transportation planners and policymakers better understand the impacts of e-commerce growth and support future freight planning and infrastructure decisions. The collaboration leverages Dr. Figliozzi’s expertise in freight transportation planning, logistics modeling, routing, and e-commerce research, together with the Urban Freight Lab’s industry partnerships and experience in urban freight, warehousing, and last-mile delivery research.
Tasks and Deliverables
Task 1: Define and Classify Logistics Touchpoints (Lead: UW)
Conduct a literature review and stakeholder interviews to identify and classify logistics touchpoints involved in e-commerce distribution, including fulfillment centers, delivery stations, parcel lockers, microhubs, curb space, and delivery destinations.
Deliverable:
- Technical report defining logistics touchpoints, their characteristics, and examples in the Seattle and Portland regions.
Task 2: Develop Logistics Touchpoint Dataset (Lead: UW)
Compile, validate, and map a comprehensive inventory of logistics facilities and delivery-related infrastructure using commercial, public, and field-collected data sources.
Deliverable:
- Geospatial dataset of logistics touchpoints and facility characteristics for the Seattle and Portland metropolitan areas.
Task 3: Model Household E-Commerce Demand (Lead: UW)
Develop models of household online shopping behavior using national and regional travel survey data and generate synthetic population datasets to estimate e-commerce demand across both metropolitan areas.
Deliverables:
- Methodology report describing demand modeling approach.
- Geolocated demand datasets for use in routing and distribution analysis.
- Comparison of national-data-only approaches versus enhanced local-data approaches.
Task 4: Review E-Commerce Routing and Distribution Methods (Lead: PSU)
Conduct a comprehensive review of existing freight routing, distribution, optimization, and urban freight modeling approaches relevant to e-commerce deliveries.
Deliverable:
- Technical report evaluating available routing and distribution methodologies and recommending approaches for this project.
Task 5: Develop Routing and Distribution Models (Lead: PSU)
Create and test new routing and distribution algorithms using using real-world delivery route data from major carriers and advanced optimization and machine-learning techniques. The models will be designed to better reflect real-world e-commerce delivery operations.
Deliverables:
- Technical report documenting routing formulations and algorithms.
- Validation and performance evaluation using real-world delivery data.
- Recommended performance metrics and modeling framework.
Task 6: Estimate E-Commerce VMT and Evaluate Scenarios (Lead: PSU)
Apply the developed models to estimate e-commerce-related VMT and evaluate future scenarios identified in collaboration with project stakeholders.
Deliverables:
- E-commerce VMT estimates for Seattle and Portland.
- Maps identifying key freight corridors, delivery activity areas, and e-commerce hotspots.
- Scenario analysis results to support policy and planning decisions.
Task 7: Final Report and Knowledge Transfer (Joint UW–PSU Effort)
Integrate project findings into a final report and present results to stakeholders.
Deliverables:
- Draft and final project report.
- Stakeholder review process.
- Final webinar presenting project findings and recommendations.

