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Pepsi, BOMA join the Urban Freight Lab

Pepsi, BOMA join the Urban Freight Lab
Pepsi, BOMA join the Urban Freight Lab
June 10, 2019   //   

JUNE 10, 2019 — The Urban Freight Lab announces two new industry members to its robust list of public and private partners working together to improve the urban goods delivery system: Building Owners and Managers Association (BOMA) Seattle King County and Pepsi Beverages North America.

BOMA Seattle King County is a professional trade association with several hundred members who either own or manage commercial real estate or provide goods and services to the office building and commercial real estate industry.

Food and beverage leader Pepsi Beverages North America serves more than 200 countries and territories around the world with 22 brands that generate more than $1 billion each in estimated annual retail sales.

“We are constantly seeking new ways to operate that help our city environments reduce congestion, lower environmental impact that result from our operations, and provide consumers great access to our product portfolio,” said Ray Brown, Pepsi Beverages senior director of go-to-market technology and analytics strategy, explaining why the company signed on with UFL.

UFL is a strategic research partnership between its industry members, researchers, and the City of Seattle Department of Transportation (SDOT). The chief benefit of UFL membership is the opportunity to collaborate with both private- and public-sector decision-makers targeting shared goals. UFL researchers investigate problems, collect and analyze data, and pilot test promising low-cost, high-value strategies on city streets.

The UFL’s current focus is on improving operations of the Final 50 Feet of the urban goods delivery system, which begins when trucks pull into a parking space—in load/unload spaces at a curb, alley, loading bay, or loading dock—and tracks the delivery process inside buildings until the customer takes receipt of their goods.

About the Urban Freight Lab (UFL): An innovative public-private partnership housed at the Supply Chain Transportation & Logistics Center at the University of Washington, the Urban Freight Lab is a structured workgroup that brings together private industry with City transportation officials to design and test solutions around urban freight management.

About the Final 50 Feet Research Program: The Urban Freight Lab’s Final 50 Feet research program designs and tests solutions to improve delivery at the end of the supply chain—beginning at a load/unload parking space at the curb, in an alley, or in a private loading bay, and maneuvering through sidewalks, intersections, and building security, and ending when the customer takes possession.

In the Media:

Freightwaves: Pepsi Beverages is the latest company to join the Urban Freight Lab